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on 19. December 2021
Apple hosted its second event within a month to show the world its latest and greatest MacBook.
The new MacBook Pro features the tech giant's new M1 Pro or M1 Max chips, making it up to 70 percent faster than their predecessors.
The computer comes in two sizes, 14 inches and 16 inches, but unlike previous models, these are designed with several ports for headphones, the MagSafe charger and other pairable devices.
The new laptops also feature a new chassis design and the touch bar has now been replaced with a row of physical keys.
The 14-inch Macbook starts at $1,999 and the 16-inch starts at $2,499 - both sizes are available for pre-order today and are set for delivery on October 26.
Scroll down for video
Apple hosted its second event within a month to show the world its latest and greatest Macbook
The new MacBook Pro features a Liquid Retina XDR display, a wide range of ports for advanced connectivity, a 1080p FaceTime HD camera and 'the best a Share this article Share The computer comes in two sizes, 14 inches and 16 inches, but unlike previous models, these are designed with several ports for headphones, a SD Card and other pairable devices.
The new MacBook Pro features the tech giant's new M1 Pro or M1 Max chips, making it up to 70 percent faster than their predecessors
The new models also eliminated the 'Touch Bar' that Apple's fans had groused about and restored several connectors.
Both models feature three Thunderbolt 4 ports to connect high-speed peripherals, an SDXC card slot for fast access to media, an HDMI port for conveniently connecting to displays and TVs and a headphone jack.
Apple has also brought back the MagSafe with a third generation that features and updated design to support more power - it provides up to 50 percent of battery life in just 30 minutes.
Apple has also brought back the MagSafe with a third generation that features and updated design to support more power - it provides up to 50 percent of battery life in just 30 minutes
Users will notice a better sound system with the new laptop. Apple included a high-fidelity six-speaker sound system that features two tweeters for a clearer soundstage and four force-cancelling woofers, resulting in 80 percent more bass
More than 10,000 Universal apps and plug-ins, including Adobe Photoshop (above), are available to take advantage of the powerful M1 Pro and фильмы 2022 года онлайн M1 Max
The camera has also been improved, as it now has 1080p resolution and works twice as well in the dark, according to the tech giant.
'The camera system taps into the powerful image signal processor (ISP) and Neural Engine of M1 Pro and M1 Max for computational video that enhances video quality — so users appear sharper with more natural-looking skin tones,' Apple shared in a press release.
Users will notice a better sound system with the new laptop. Apple included a high-fidelity six-speaker sound system that features two tweeters for a clearer soundstage and four force-cancelling woofers, resulting in 80 percent more bass.
Just like the new AirPod 3 headphones that were also unveiled, the MacBook's redesigned sound system also supports spatial audio.
The new Apple chips also helped the company expand the battery in these new laptops.
Apple claimed that the 14-inch model will deliver up to 17 hours of video playback, while the 16-inch model will play video for up to 21 hours - adding seven and 10 additional hours of battery life to the new notebooks.
Both the 14- and 16-inch models feature Apples new M1 chips, which 'introduce a system-on-a-chip (SoC) architecture to pro systems for the first time.'
'M1 Pro offers amazing performance with industry-leading power efficiency, while M1 Max takes these capabilities to new heights,' Apple shared in a press release.
The GPU in M1 Pro is up to two times faster than M1, while M1 Max is up to an four times faster than M1.
M1 Pro offers up to 200GB/s of memory bandwidth with support for up to 32GB of unified memory.
While M1 Max delivers up to 400GB/s of memory bandwidth, which is two times that of M1 Pro and nearly 6x that of M1.
Both the 14- and 16-inch models feature Apples new M1 chips, which 'introduce a system-on-a-chip (SoC) architecture to pro systems for the first time'
And the Max also supports up to 64GB of unified memory.
Johny Srouji, Apple's senior vice president of Hardware Technologies, said in a statement: 'M1 has transformed our most popular systems with incredible performance, custom technologies, and industry-leading power efficiency. No one has ever applied a system-on-a-chip design to a pro system until today with M1 Pro and M1 Max.
'With massive gains in CPU and GPU performance, up to six times the memory bandwidth, a new media engine with ProRes accelerators, and other advanced technologies, M1 Pro and M1 Max take Apple silicon even further, and are unlike anything else in a pro notebook.'
With the moves announced in an online event on Monday, Apple is courting a group of users that include professional photographers, film makers and audio producers looking for a powerful tool - a prestige segment that rivals such as Microsoft Corp have in recent years tried to peel away from with its lineup of Surface hardware.
But it is also laying out a path for what Apple's computers will look like when it completes its two-year transition away from Intel chips next year. The chips have helped propel Mac sales, which were up 32% to $26 billion in the first nine months of Apple's fiscal 2021.
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The new MacBook Pro features the tech giant's new M1 Pro or M1 Max chips, making it up to 70 percent faster than their predecessors.
The computer comes in two sizes, 14 inches and 16 inches, but unlike previous models, these are designed with several ports for headphones, the MagSafe charger and other pairable devices.
The new laptops also feature a new chassis design and the touch bar has now been replaced with a row of physical keys.
The 14-inch Macbook starts at $1,999 and the 16-inch starts at $2,499 - both sizes are available for pre-order today and are set for delivery on October 26.
Scroll down for video
Apple hosted its second event within a month to show the world its latest and greatest Macbook
The new MacBook Pro features a Liquid Retina XDR display, a wide range of ports for advanced connectivity, a 1080p FaceTime HD camera and 'the best a Share this article Share The computer comes in two sizes, 14 inches and 16 inches, but unlike previous models, these are designed with several ports for headphones, a SD Card and other pairable devices.
The new MacBook Pro features the tech giant's new M1 Pro or M1 Max chips, making it up to 70 percent faster than their predecessors
The new models also eliminated the 'Touch Bar' that Apple's fans had groused about and restored several connectors.
Both models feature three Thunderbolt 4 ports to connect high-speed peripherals, an SDXC card slot for fast access to media, an HDMI port for conveniently connecting to displays and TVs and a headphone jack.
Apple has also brought back the MagSafe with a third generation that features and updated design to support more power - it provides up to 50 percent of battery life in just 30 minutes.
Apple has also brought back the MagSafe with a third generation that features and updated design to support more power - it provides up to 50 percent of battery life in just 30 minutes
Users will notice a better sound system with the new laptop. Apple included a high-fidelity six-speaker sound system that features two tweeters for a clearer soundstage and four force-cancelling woofers, resulting in 80 percent more bass
More than 10,000 Universal apps and plug-ins, including Adobe Photoshop (above), are available to take advantage of the powerful M1 Pro and фильмы 2022 года онлайн M1 Max
The camera has also been improved, as it now has 1080p resolution and works twice as well in the dark, according to the tech giant.
'The camera system taps into the powerful image signal processor (ISP) and Neural Engine of M1 Pro and M1 Max for computational video that enhances video quality — so users appear sharper with more natural-looking skin tones,' Apple shared in a press release.
Users will notice a better sound system with the new laptop. Apple included a high-fidelity six-speaker sound system that features two tweeters for a clearer soundstage and four force-cancelling woofers, resulting in 80 percent more bass.
Just like the new AirPod 3 headphones that were also unveiled, the MacBook's redesigned sound system also supports spatial audio.
The new Apple chips also helped the company expand the battery in these new laptops.
Apple claimed that the 14-inch model will deliver up to 17 hours of video playback, while the 16-inch model will play video for up to 21 hours - adding seven and 10 additional hours of battery life to the new notebooks.
Both the 14- and 16-inch models feature Apples new M1 chips, which 'introduce a system-on-a-chip (SoC) architecture to pro systems for the first time.'
'M1 Pro offers amazing performance with industry-leading power efficiency, while M1 Max takes these capabilities to new heights,' Apple shared in a press release.
The GPU in M1 Pro is up to two times faster than M1, while M1 Max is up to an four times faster than M1.
M1 Pro offers up to 200GB/s of memory bandwidth with support for up to 32GB of unified memory.
While M1 Max delivers up to 400GB/s of memory bandwidth, which is two times that of M1 Pro and nearly 6x that of M1.
Both the 14- and 16-inch models feature Apples new M1 chips, which 'introduce a system-on-a-chip (SoC) architecture to pro systems for the first time'
And the Max also supports up to 64GB of unified memory.
Johny Srouji, Apple's senior vice president of Hardware Technologies, said in a statement: 'M1 has transformed our most popular systems with incredible performance, custom technologies, and industry-leading power efficiency. No one has ever applied a system-on-a-chip design to a pro system until today with M1 Pro and M1 Max.
'With massive gains in CPU and GPU performance, up to six times the memory bandwidth, a new media engine with ProRes accelerators, and other advanced technologies, M1 Pro and M1 Max take Apple silicon even further, and are unlike anything else in a pro notebook.'
With the moves announced in an online event on Monday, Apple is courting a group of users that include professional photographers, film makers and audio producers looking for a powerful tool - a prestige segment that rivals such as Microsoft Corp have in recent years tried to peel away from with its lineup of Surface hardware.
But it is also laying out a path for what Apple's computers will look like when it completes its two-year transition away from Intel chips next year. The chips have helped propel Mac sales, which were up 32% to $26 billion in the first nine months of Apple's fiscal 2021.
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